Coca Cola "You Retard" bottle cap

[Mave]

This is hilarious.

The mistake occurred in anticipation of a potential consumer promotion for glacéau vitaminwater in Canada. We started printing random combinations of English and French words under the caps of glacéau vitaminwater. The top word English and the bottom, a different word in French. Regretfully, the French words were not reviewed from an English standpoint.

Coke apologizes for offensive vitamin bottlecap promo

Coca-Cola is apologizing for a promotion on its vitaminwater bottle caps in Canada. Words in French sometimes have other meanings in English.

www.cnbc.com